Date(s) - 29/03/2016
1:30 pm - 4:30 pm

Social Progress Ltd


Social Media Content Marketing Workshop - Social Progress Ltd - Janet BebbDo you feel you need to have a better understanding of how to create effective content for web, social media & blogging? In order to run a successful advertising or social media campaign you need to have relevant and engaging content to go with and underpin it. Without content there will be no context or connection with the audience. This workshop will inspire you to plan in advance and give you ideas as to where and how you can generate content for your own social media campaigns, websites and blogs.


  • What is content marketing
  • How is it done effectively
  • Why your team is important in the development of content
  • Reaching a wider audience through blogging, social media & web content
  • Investigating good & bad websites
  • The magic 7 steps
  • Content marketing progress
  • Thinking creatively
  • Techniques for creating the perfect headline
  • Impactful content structure
  • Building credibility
  • Content process
  • Writing styles
  • Formats – text, graphics, images, video
  • The power of storytelling


Business Benefits

  • Delegates will have a better understanding of how to create effective content for web, social media & blogging
  • How content affects search engine optimisation (SEO)
  • Know what to include in copy to keep customers coming back for more
  • Source content quickly, effectively & accurately
  • Learn how to work with others to increase your online presence
  • Show professional worth, give visibility, accessibility & credibility
  • Engage with a new audience by building a presence online
  • Communicate with existing customers, develop those relationships, increase sales
  • Build trust, be open and transparent as a business
  • Become more proactive in sourcing new business through prospects and customers


Training Format

  • Presentations by the trainer
  • Practical individual tasks for delegates
  • Group work activities
  • Film clips on related topics
  • Action plan to work through in the workplace
  • For up to 12 delegates


Workshop Dates:

  • Tuesday 26th January 2016 (1:30pm – 4:30pm)
  • Wednesday 24th February 2016 (1:30pm – 4:30pm)
  • Tuesday 29th March 2016 (1:30pm – 4:30pm)

Social Progress - Social Media Training - HuddersfieldPrice

£65 per half day workshop (per delegate). Whether you’re looking to come to one or all of the workshops, you can pick ‘n’ mix to suit your requirements and budget.


Did you know that you may be eligible to come to the workshops for free? Actually, you might be able to get tailored social media training for free too! Ask Janet or Esther for more details and how to apply.

To Book

Drop us an email to to book your place (please double-check dates and times).

Download the Full Programme of Social Media Training Workshops here: Workshop Schedule – Half Day Social Media Training Workshops 2016 – Full Programme – v1.2

Social Progress - Social Media Workshops - Training Programme 2016